Recharge

Why Subscription Brands Choose Recharge

Recharge powers subscriptions for thousands of Shopify stores. From simple replenishment to complex subscription boxes, it handles the recurring billing complexity.

My Experience

I recommend Recharge for Shopify stores adding subscriptions. The customer portal and Shopify integration are mature and well-designed.

What Makes Recharge Valuable

1. Customer Portal - Subscribers manage their own accounts. Skip, swap, pause, or cancel without contacting support. Reduces churn and support load.

2. Flexible Subscriptions - Pre-paid, pay-as-you-go, or hybrid. Discount percentages or fixed amounts. Subscribe & save or curated boxes.

3. Shopify Native - Deep integration with Shopify checkout and ecosystem. Works with your theme and existing apps.

4. Analytics - Subscription-specific metrics like LTV, churn rate, and cohort analysis. Understand your subscription health.

Where Recharge Falls Short

Transaction fees on top of payment processing add up. The checkout flow differs from native Shopify, which can confuse customers initially.

Who Should Use Recharge

• Shopify stores launching subscriptions
• CPG brands with replenishment products
• Subscription box companies
• DTC brands building recurring revenue

Recharge vs Alternatives

Factor	Recharge	Bold Subscriptions
Market Share	Larger	Established
Customization	Good	Good
Pricing	Transaction %	Transaction %
Migration Tools	Strong	Good
Best For	Most cases	Alternative

The Bottom Line

Recharge is the standard for Shopify subscriptions. The customer portal and Shopify integration make it the default choice for recurring commerce.